The Inspirational Story of Student of Fashion Designing and Entrepreneur Athira Pillai

Forget what is in and what is out. Fashion in 2023 isn’t about being on trend so much as it is about having a deep original sense of personal style, and rising designers today go their way, offering unique looks that suit every individual fashion personality.

Athira is an Indian fashion designer best known as the head of Athira Pillai, which mainly focuses on the recreation of extinct elements in a fashion powerhouse specialising in Kerala art Mohiniyattam for women. That is what FDDI students have been doing. It was part of Fashion College, which operates campuses in Hyderabad. 

Inspire to try running her own business, which is from a completely traditional family, who gives value to her culture, heritage and beauty. She is pleasing for a peaceful atmosphere! So she wanted to create and present what she sort for rubbed off in a way that she wanted to have her own business, but it had to be a creative twist on what she was doing.

Athira’s first collection is Jatismara – a recreation of existence, a Theme derived from the Kerala art Mohiniyattam. Now it is banned from temple arts. She took some elements and created the feel of vintage. She took inspiration and worked on designs with rough sketches and possibilities. Later, she went with fabric sourcing and stitching accordingly. While being highly talented and no doubt contributes to Athira’s success, there are plenty of people with artistic gifts who struggle to make a living and have to give up on their dreams to pay the bills, beat the odds, and it is possible for other creative entrepreneurs to do, by applying some of her strategies.